Cyber Monday: Difference Between Cyber Monday and Black Friday

Some days back I shared with you what Black Friday is and how you can import goods from abroad at up to 90% off. Today I'm going to be sharing with you what Cyber Monday is all about and how you could also benefit from it.

Cyber Monday is a marketing term for the Monday after the Thanksgiving holiday in the United States. The term "Cyber Monday" was created by marketing companies to persuade people to shop online.


According to the Shop.org/Bizrate Research 2005 eHoliday Mood Study, "77 percent of online retailers said that their sales increased substantially on the Monday after Thanksgiving, a trend that is driving serious online discounts and promotions on Cyber Monday this year (2005)". (WIKIPEDIA)

In 2013, Cyber Monday online sales grew by 20.6% over the previous year, hitting a record $2.29 billion, with an average order value of $128.

ALSO READ: BadBrilliance.Com.ng: Curbing Cyber/Internet Crime In Nigeria 

The deals on Cyber Monday are online-only and generally offered by smaller retailers that cannot compete with the big retailers.

The major difference between Black Friday Deals and Cyber Monday, is that Black Friday is the best day to get cheap deals on technology with nearly 85% more data storage deals than Cyber Monday.  

Unlike Black Friday, which takes place the day after Thanksgiving and sees big in-store discounts, Cyber Monday is an online-only event. So online and  offline shoppers tend to take advantage of Black Friday compared to Cyber Monday.

From year to year Cyber Monday sales have always been on the increase because of the awareness of online transactions spreading daily worldwide. In Nigeria for example, the rate at which online transactions have shoot up since the last 3 years has really been a huge.

Almost 45% of businesses in Nigeria today are online and in the next few years, if any business isn't online in Nigeria I bet it would experience a low Return on Investment.

So to know more about online business and how you could take your business online do not fail to use the contact form to contact me.

I will always give you a listening ear.

Do you have any addition or corrections to make about my post?  Please use the comment box let others hear your view.

   

 






 

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